Empowering Mission-Driven Organizations to
Thrive through Strategy, Innovation, and Impact

Meet the Team

Pat Scanland

Patricia M. (Pat) Scanland

President & Chief Consultant

Danny Patterson

Danny K. Patterson

Business Services Consultant

Will Scanland

William M. (Will) Scanland

Technology & Innovation Consultant

Will blends creativity, strategy, and service with a multidisciplinary background rooted in hospitality, technology, and communication. His diverse experience spans more than a decade in high-end hospitality environments, where he led service teams, coordinated large-scale events, and helped refine guest experience operations with a focus on excellence and adaptability.


A solutions-driven thinker, Will has developed a strong foundation in digital innovation, with hands-on experience in website design, marketing strategy, and operational technology. He approaches every challenge with a blend of creative insight and analytical skill, crafting tools and experiences that are both engaging and effective.


A native of the Mobile, Alabama area, Will holds a Bachelor of Science in Hospitality Management from The University of Alabama. He is also a graduate of Coastal Alabama Community College, where he graduated with honors, was inducted into the Phi Theta Kappa Honor Society, and received the Herb Malone Hospitality Student of the Year Award for 2020—2021. Earlier in his academic journey, he studied acting, voice, and movement at the American Musical & Dramatic Academy in New York City, an experience that continues to shape his creativity and communication style.

Our History

How We Roll

How We Roll